Institution Enterprises-Six Sigma Business Consulting Sacramento
What is Six Sigma and How Can it Help My Business?
The Short Version:
Six Sigma is a business practice that focuses on improving quality and consistency, while reducing waste and inefficiency. The tools and ideas of Six Sigma can be implemented in any industry, for any business looking to improve their bottom line.
Today’s marketplace requires your business to be as efficient as possible. There is so much competition, and so much accessibility, that a business needs to continuously improve processes and operations that deliver their product or service.
Improve Customer Value
Six Sigma has a customer focused approach. Meaning, it views your business from the perspective of your end user, or customer. Achieving maximum customer value is the goal of Six Sigma. When combined with “Lean Practices”, your business will be able to deliver the most value, with the least amount delays, errors, and waste.
Institution Enterprises business consulting service uses Six Sigma and Lean principles to evaluate opportunities for improvement in your business. This may include process development, streamlining manufacturing, and evaluating communication channels. Additionally, Institution Enterprises will assess your Company Culture and Foundation, as value driven business starts with your company philosophy.
How Six Sigma Improves Efficiency
Using a Six Sigma approach, Institution Enterprises will evaluate various processes and procedures used in in your business. Using available data, we are able to measure output and create baselines. From there, we will be able to fine tune certain processes, and reduce delays, to improve value and output.
In Six Sigma, this process is called DMAIC. This is an acronym that stands for:
Another key feature of Six Sigma is “kaizen”, or “continuous improvement”. Six Sigma recognizes that things will continue to change over time, and that it is important to continuously look for ways to improve. This is why it is so important to collect data and establish baselines. If you can’t measure, you can’t improve.
Part of improving your business efficiency will require change. This could mean a change in processes, tools, or even personnel and mindset. Institution Enterprises will work with you to understand what changes will be most beneficial, while helping ease the transition. Let’s face it, many people do not like change in the workplace, and may feel threatened by it. This is why it is critical to allow us to work with you to communicate what is going to take place, and how everyone will benefit.
One way that we help our clients is to collect and interpret data from Google Analytics. If you set your website up with Google Analytics, there is a limitless amount of very detailed data at your fingerprints. While this is great, realistically it is too overwhelming for most people to decipher. We are able to breakdown the data that is most relevant to your needs, understand benchmarks, and continuously monitor Analytics for you. This allows you to focus your digital strategy more efficiently.
Understand What Works and What Doesn’t
This same approach also applies to something like Facebook Ads (or “boosts”). It takes a couple of ads and/or ad sets worth of data to start benchmarking how your audience is responding to your ads. We look at this data in comparison to broad stroke industry averages, but also relative to your own performance. Applying the principles of kaizen, we can then continuously strive to improve your ad success even more.
READ MORE ABOUT HOW TO USE FACEBOOK ADS HERE
As always, Institution Enterprises is here to help. Want to talk about this more? Shoot us an email. If you are looking for ways to implement Six Sigma philosophy to your business, we can help! Need help refining your messaging on an upcoming campaign? Reach out. Our motto is “with you, not for you”, because we believe the best way to help you is by helping you learn how to do it yourself (like training wheels, we help make sure you do it right).
“We do it with you, not for you”
Institution Enterprises is a Sacramento marketing firm that provides a new standard in business consulting and education, helping your start-up or seasoned business design the practices and customs for success in today’s marketplace.
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